The revelation that fake news deceived voters in the lead-up to the 2016 presidential election generated real outrage in the aftermath of Donald Trump’s electoral victory. The top fake news stories garnered more clicks than the top real news stories on Facebook in the final three months of the campaign season. Fake news and other campaign fantasies led Oxford Dictionaries to select ‘post-truth’ as the word of the year for 2016.
But stories that gain popularity by presenting readers’ fantasies and nightmares as current events are hardly new. In medieval Britain, national and local political action was guided by prophecy. Prophecies were invoked by rebel leaders, appropriated by ruling elites, and, ultimately, censored by a government fearful of their disruptive potential. Prophecy’s effectiveness in shaping medieval politics offers a rejoinder to those who suggest that fake news and other political falsehoods can be ignored, or laughed off. Prophecy, like fake news, worked as persuasive writing because it told people what they wanted to believe or spoke to their darkest fears. [read more]
The Atlantic 27 December, 2016